Mely Jones

Complete design and development of a Shopify store for Mely Jones, a Swiss brand. The interface is elegant and showcases the products. Navigation is intuitive and guides visitors toward purchase. Performance was optimized for fast loading. The Liquid theme was customized in every detail. Colors and typography respect the brand identity. The site is fully responsive for a smooth mobile experience. Collection pages are organized to facilitate browsing. Cart and checkout were simplified to reduce friction. Product images are compressed and served in optimized formats. Descriptions are written for SEO. The site integrates Swiss payment methods for a local experience. Custom sections highlight new arrivals and promotions. The back-office is configured so the client can manage products independently. Loading speed was measured and optimized for high performance scores.